Relationship Management

  • Collaborative Link Building: Tips and Tools for Working Better with Clients

    …, and vice versa. Getting things in writing helps, so that you/they have something to refer back to and back you up if there’s confusion or disagreements. Sell the wider benefits – Not only does collaborating often lead to better SEO results, there are also other, wider benefits – such as the fact that a collaborative approach is a more transparent approach…

    State of Digitalin SEO- 12 readers -
  • The biggest agency frustrations working with clients

    … There’s a phrase that gets passed around fairly regularly that an agency can only ever be as good as the information and relationship they get from the client and vice versa. Yet so often we hear at conferences, events or just in passing, both agencies and clients complaining about frustrations with their agency or client that get in the way…

    Laura Crimmons/ State of Digitalin SEO- 26 readers -
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