Relevant Content

  • What Does “Relevant” Really Mean?

    … ZOG Digital’s Michael Pasco defines relevant content and how brands can develop cross-channel content strategies with keyword forecasting and performance-driven audience insights. This article was originally published by the Huffington Post. ——- All informed marketers know one thing moving into 2016: consumers don’t respond to irrelevant…

    ZOG Digital Blogin SEO- 10 readers -
  • What Measures Marketers Need to Take to Succeed Online

    … Marketing Efforts In order to understand how well your content strategy is performing, you have to check the numbers. Through detailed analytics, you can gain insight on which blogs are more successful, what your overall reach is, and what areas you need to improve on. Analytics are essential when creating an effective digital marketing strategy…

    Marketing Technology Blogin EMail- 13 readers -