Report

  • Ramadan Online: Holy-Month Related Video Content That Resonates

    … We’re well into the Muslim holy month of Ramadan, which began on May 26th and lasts until June 24th, and we’ve already seen a lot of online video content related to this time of prayer and fasting. Tubular Labs looked at videos uploaded during Ramadan of last year (6/6/16 – 7/5/16) to find trends in content related to the holy month and to see…

    ReelSEOin Content YouTube- 19 readers -
  • Flurry: Mobile App Usage Increased 11% in 2016

    … Flurry Analytics released a new report, which analyzed the time users spent in mobile applications in 2016. The data showed that overall app usage in 2016 grew by 11 percent when compared to 2015, and that time spent in apps grew by 69 percent. Messaging and social apps saw year-over-year session growth of 44 percent, while personalization…

    AllFacebook- 23 readers -
  • Christmas Weekend Saw Worldwide In-App Revenue of $500 Million (Report)

    … million in 2015 to $98 million in 2016. Finally, Sensor Tower said the top five earning mobile apps on the Christmas holiday worldwide in 2016 were Supercell’s Clash Royale, Mixi’s Monster Strike, Supercell’s Clash of Clans, Niantic’s Pokemon Go and Sony’s Fate/Grand Order. Check out Sensor Tower’s complete report here. …

    AllFacebook- 28 readers -
  • Consumers Uncertain of the Validity of Social Commerce Transactions (Survey)

    … Despite its ups and downs, social commerce has experienced huge growth in recent years. While adoption among brands and certain consumers is on the rise, social commerce still faces significant roadblocks in the form of consumer sentiment and general reluctance. A report from Sumo Heavy Industries examined this continued resistance. According…

    AllTwitterin Social- 24 readers -
  • Survey: 50% of Users Have Never Paid to Download an App

    … Google released the results of a recent survey of smartphone users in the U.S., which revealed how users discover and engage with mobile applications. For this survey, Google partnered with Ipsos to survey 999 smartphone users in the U.S. aged 16 through 64 during October. On the topic of discovering mobile apps, the survey showed…

    AllFacebookin Google- 19 readers -
  • Report: Average App Session Length Is Around 5 Minutes

    … Opera Mediaworks, a mobile ad platform for brands, released new findings that detailed the ways consumers engaged with mobile applications during the third quarter of 2016. The findings showed that users are spending more time in mobile apps each day compared with earlier in 2016. Specifically, Opera Mediaworks said the amount of time users…

    Inside Facebook- 22 readers -
  • What Can We Learn From the Top 30 Brands on Facebook? (Report)

    … hit a saturation point for brands, and Facebook continues to grow. On average, brand pages are posting fewer updates, but according to Quintly, this hides the true nature of top brand posting. For example, Disney posts an average of 4.32 times per day, while PlayStation posts 2.62 times per day. MTV, which was excluded from graphics in the report…

    Inside Facebookin Social Facebook YouTube- 24 readers -
  • Liftoff: Female App Users 34% More Likely to Purchase Than Males

    … Mobile user acquisition company Liftoff released its annual Mobile App Engagement Index, which analyzed how gender affects the in-application purchase behavior of users in mobile shopping and gaming apps. Liftoff analyzed more than 7.3 million app installs and nearly 65 million post-install events from January through June, and it found…

    Inside Facebook- 17 readers -
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