Research-Savvy Shoppers

  • One Of 2014’s Hottest Mobile Retail Opportunities: User Reviews

    … ideas that will help drive this year's sales. Based on the customer behaviors that we saw last year, we expect mobile — browsing, showrooming and purchasing — to continue to grow in 2014, supported by research-savvy shoppers who browse user reviews before purchasing. Let's take a deeper look at this trend and explore a few simple ways…

    Lynn Baus/ Marketing Land- 18 readers -
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