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Carolyn Kmet lives in Evanston, Illinois, and is a senior lecturer at Loyola University of Chicago. Her specialty is information systems; however, she has a rich background in performance marketing – including such powerhouses as Orbitz, ShareASale, and All-Inclusive Marketing. In conducting our I Am Performance Marketing feature profiles series, we had the opportunity to as ...
… are ambiguous. Need some additional help and want to have some fun? Don’t forget the Content Idea Generator from Portent that suggests some hooks for your titles, including headlines that get attention through strategies like ego, attack, resource, news, contrary and humor. © 2014 DK New Media. …