Resources

    • Roadmap for a Solid B2B Facebook Advertising Strategy

      Facebook has long been accepted as a great platform for B2C advertisers to reach their customers, but clients in the B2B sector have historically asked us at Hanapin Marketing whether facebook ads would be a beneficial use of their ad spend dollars. I’m here with good news! I have seen success with B2B clients in facebook firsthand, and it boils down to ensuring that a solid st ...

      PPC Heroin Affiliate Social Paid Search- 14 readers -
    • #193: Should I Join a Mastermind?

      Biggest Takeaways You Don’t Want to Miss: I don’t know it all. That’s an incredibly humbling thing to say, but it’s the truth. I don’t know everything about business, and in fact, I’ve go ...

      Amy Porterfield- 9 readers -
  • Your Guide to Getting Organized for PPC Success

    … in the new-to-me landscape of PPC management. As I made my list, I took a holistic approach that I’d like to share with you. My strategies fell into four categories – organization of my space, my time, my resources, and my workload. Organizing Your Space 1. Ensure you always have the tools you need. Keep an organized space dedicated to an abundance…

    PPC Heroin Paid Search- 10 readers -
  • Submit Your Favorite 2017 Marketing Presentation!

    … Earlier this year, we released a list of the 50 Best Marketing Presentations of 2016. The list included presentations about everything marketing – PPC, content, email, social, PR, and CRO – and was a huge hit! As we start to curate presentations for the new year, we’d love to hear your suggestions. What inspired you in 2017? Did you attend…

    Jamie Newton/ PPC Heroin Paid Search EMail- 13 readers -
  • 40+ Useful PC Keyboard Shortcuts for Social Media Pros

    … Ever since we published our social media keyboard shortcuts for Mac, PC users have, understandably, been requesting a version of their own. Well, my PC pals, the day is finally here. Use these keyboard shortcuts to be more efficient on social media, impress your colleagues, and shave precious seconds off your workflow. Social media keyboard…

    Hootsuitein Social- 14 readers -
  • 6 Things Marketers Need to Know about Generation Z

    … media for working with classmates and as an education resource. As more of Generation Z uses social media as a learning tool, brands can engage them by offering educational content. This works in favor of dedicated online learning organizations like Udacity, who partner with industry leaders to provide degree certification on topics like digital…

    Hootsuitein Social- 16 readers -
  • 17 Best Free Stock Photo Sites: Get Free High-Quality Images

    … If it’s true that a picture is worth a thousand words, where can you find great photos to use for free? Don’t worry! Sit back and relax. In fact, there are hundreds of websites that allow you to search and download free high-quality photos. In this article, you can find the best online resources that millions of people are using every day. 1…

    Reviewz N Tipsin Blogging- 15 readers -
  • 13 Fantastic Places to Find Background Music for Your Video Content

    …. Price range: Free 6. Jamendo Licensing: Royalty free Why we love it: We love Jamendo here at Buffer because of their awesome music selection as well as their dedication to giving back to their artists. Jamendo is also one of the few background music resources that allows marketers to pick and choose music based on what they might be using…

    Buffer Blog- 13 readers -
  • Coffee Talk: Catching Up With Hanapin’s PPC Experts

    … to be able to think more probabilistically. [To look at data and say “these are the probable outcomes of something”. And the other side is one that, the data isn’t sacred. It isn’t a perfect entity. It is a resource you can use. So it is how do I use it as a resource to make better decisions? What is your PPCHero Superpower? It depends on who you ask…

    PPC Hero- 10 readers -
  • The 4 Key Ingredients of a Perfect Social Video

    … If the perfect social video were a cake, what would go into making it? We talked to Hootsuite’s in-house video expert, Derek Saddler, to find out the four key ingredients you need to bake a delicious piece of content. 1. It’s short and sweet According to a survey conducted by Animoto, nearly two-thirds of consumers prefer video under 60 seconds…

    Hootsuite- 13 readers -
  • The Ideal Cover Photo Size for Each of the Major Social Media Platforms

    … and the crop change as I change the size of the browser. From my tests, it seems best to use an image with an aspect ratio of 16:9 that has the important information in the middle of the image. Over to you I hope you found this resource useful for creating the perfect cover photo for your social media profiles. Do you have any tips and tricks…

    Buffer Blogin Social- 13 readers -
  • Never Run Out of Content to Share: 70+ Places to Curate Great Content

    …, accounting, insurance, and legal. Career, recruiting, and hiring Hired blog: Your one-stop-shop for technical career guides, as well as hiring & recruiting expertise. The Muse: Expert advice to answer your career questions. For more blogs on this topic, Credit Donkey put together a big list of career blogs and resources and shared why each of them…

    Buffer Blogin EMail Content- 17 readers -
  • The Great Expansion: How RBC Uses Content Across 14 Departments

    … This story is part of Contently’s Accountable Content Series, a collection of articles, webinars, case studies, and events we’ve designed to help marketers deliver measurable brand impact and business outcomes with content. To see more content in this series, click here. Manulife’s core content marketing challenge was similar to many global…

    The Content Strategistin Content How To's- 17 readers -
  • How to Create Social Media Buttons For Every Major Network

    … (function(d, s, id) { var js, fjs = d.getElementsByTagName(s)[0]; if (d.getElementById(id)) return; js = d.createElement(s); js.id = id; js.src = "//connect.facebook.net/en_US/sdk.js#xfbml=1&version=v2.10"; fjs.parentNode.insertBefore(js, fjs); }(document, 'script', 'facebook-jssdk'));Encouraging social sharing among your customers and fans…

    Hootsuitein Social How To's- 18 readers -
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