Retail Apps

  • Anatomy of a Growth Marketer: Michael Cleyn, Shopify

    … When Shopify’s founder and chief executive, Tobi Lütke, told investors that “This company will never ever be limited by its ambitions,” he meant it. The commerce software business has rapidly made a name for itself through a number of timely innovations, smart acquisitions and going public on the New York Stock Exchange in 2015. What’s it like…

    Nanigans- 14 readers -
  • 5 Winning Twitter Video Ads That Drive Clicks, Installs (And Revenue)

    … that affinity to attract views, clicks and downstream actions on campaigns. How are lead generation, mobile gaming and ecommerce companies using Twitter video ads to drive revenue? Here are five examples: REI Outdoor gear retailer REI uses a video in the Twitter ad below to promote downloads of its shopping app. Instead of pushing the app as an easier way…

    Nanigansin Social Twitter- 8 readers -
  • 4 Ecommerce Twitter Ads That Are Driving Revenue For Online Retailers

    …-focused conversations that are already happening on Twitter. JCPenney can use Twitter’s keyword targeting feature to reach people who are already interested in the festival scene and more likely to buy the dress featured in this ad. Free Guide: Direct Response Advertising on Twitter Get targeting insights, best practices, and more to power large-scale success on Twitter, the world’s fastest growing display ad channel. Download the Guide …

    Nanigansin Social Twitter- 9 readers -
  • Report: High-Value Users Generate 85% of App Revenue

    … Marketing technology company RadiumOne has released its State of Mobile Acquisition report, which analyzed the activities of ‘high-value’ users in iOS and Android apps during January 2016. The report defined high-value users as those who have generated revenue from an in-app purchase or ad monetization in the last 30 days, or who have had…

    AllFacebook- 13 readers -
  • 3 Takeaways From Forrester’s State Of Mobile Apps For Retailers Report

    … As shopping becomes an increasingly mobile activity, there’s one question on many online retailers’ minds: To make an app or not to make an app? Luckily, a new report from RetailMeNot and Forrester provides insight into when and why retail apps apps are used, how frequently consumers use them, and what makes these apps successful. Here are just…

    Nanigans- 12 readers -
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