Retail Apps

  • Anatomy of a Growth Marketer: Michael Cleyn, Shopify

    … When Shopify’s founder and chief executive, Tobi Lütke, told investors that “This company will never ever be limited by its ambitions,” he meant it. The commerce software business has rapidly made a name for itself through a number of timely innovations, smart acquisitions and going public on the New York Stock Exchange in 2015. What’s it like…

    Nanigans- 13 readers -
  • 5 Winning Twitter Video Ads That Drive Clicks, Installs (And Revenue)

    … that affinity to attract views, clicks and downstream actions on campaigns. How are lead generation, mobile gaming and ecommerce companies using Twitter video ads to drive revenue? Here are five examples: REI Outdoor gear retailer REI uses a video in the Twitter ad below to promote downloads of its shopping app. Instead of pushing the app as an easier way…

    Nanigansin Social Twitter- 5 readers -
  • 4 Ecommerce Twitter Ads That Are Driving Revenue For Online Retailers

    … Note: The brands featured herein are meant to serve as compelling examples, and are not Nanigans customers unless expressly noted. Did you know that retail executives have named Twitter as one of the most effective social media sites worldwide? Using Twitter’s advanced targeting options to reach 320 million monthly active users allows retailers…

    Nanigansin Social Twitter- 8 readers -
  • Report: High-Value Users Generate 85% of App Revenue

    … at least 30 sessions with an app in the last 30 days. The report showed high-value users engage with apps four times more than the average user, and, on average, account for 85 percent of app revenue across the retail, books and music, sports and communication app categories. Breaking high-value users down by app category, the report found 28 percent…

    AllFacebook- 11 readers -
  • 3 Takeaways From Forrester’s State Of Mobile Apps For Retailers Report

    … As shopping becomes an increasingly mobile activity, there’s one question on many online retailers’ minds: To make an app or not to make an app? Luckily, a new report from RetailMeNot and Forrester provides insight into when and why retail apps apps are used, how frequently consumers use them, and what makes these apps successful. Here are just…

    Nanigans- 10 readers -
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