Retailnext

  • Street Culture: Balancing Structure and Exploration in Company Culture

    … a company is that you have to think through how to create a team as you become more successful,” says Sarah Bird, of SEO software company Moz. The culture needs to invite innovation, she says – but it’s still crucially important, especially as a company grows, to maintain a kind of structure that holds the company together. Company leaders must…

    Street Fight- 23 readers -
  • Street Culture: How RetailNext’s Growth Is Driven by Diversity

    … In-store analytics company RetailNext will celebrate its ninth birthday in about a month. As the company has grown, according to CEO Alexei Agratchev, it has experienced two “productivity peaks,” where fewer people are doing a huge amount of work. Then new hires are brought on, and the productivity stays about the same for a few months…

    Street Fightin How To's- 22 readers -
  • 6 Smart Ways Retailers Can Use Heat Maps to Drive Conversions

    … What do customer movements inside stores have to do with conversions? Quite a lot, it turns out. Slight changes in routing can increase the traffic around promotional displays and help avoid bottlenecks, but retailers are limited in the data they can collect from their salespeople on the ground. Instead, some of the smartest retailers are now…

    Stephanie Miles/ Street Fight- 12 readers -
  • 6 Tools to Merchants Can Use to Quantify the Impact of In-Store Events

    …, retailers can pass along campaigns directly to their shoppers. Accelitec also provides performance reports and promotion measurements. 6. RetailNext: Measure in-store sales against real world events. RetailNext collects data from a number of sources and uses proprietary technology to measure the influence of a wide spectrum of events, involving…

    Stephanie Miles/ Street Fight- 9 readers -
  • LBMA Podcast: Snapchat for Business, Iconeme CEO

    … On Location LBMA Podcast: Snapchat for Business, Iconeme CEO 23 January 2015 by Asif Khan Welcome to This Week in Location Based Marketing, a weekly video podcast from the Location Based Marketing Association. On the show: Panasonic reinvents the retail shelf; the Locr platform; Moovit closes $50m to help public transportation; Snapchat…

    Asif Khan/ Street Fight- 10 readers -
  • LBMA Podcast: Google’s Chromecast, Ubimo’s Gilad Amitai

    … hostages; Amscreen and Garmin partner at the Tour de France; Muuzii taps SMS for real-time translations; Nescafe’s PopUp Cafe puts real coffee in the newspaper – including the cup; RetailNext and iZettle close financing rounds; Ubisoft shows us the map of the future; TAB unveils spot ratings for billboards thanks to Inrix. Our special guest is Gilad…

    Asif Khan/ Street Fight- 11 readers -
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