Retargeting & Remarketing

  • 8 dos and don’ts of successful video advertising

    Meet Judy, our biggest fan of Coffee-mate Amaretto. Since it was discontinued in 2015, Judy's been on a mission to bring it back. We’ve received thousands of social posts, phone calls, emails, and over a dozen compelling letters – all led by Judy. We’ve been listening and think it’s time for us to say #ThankYouJudy. Thanks to J ...

    Pauline Jakober/ Marketing Landin Google Retargeting- 19 readers -
  • The 3 types of remarketing you should be trying

    … another method for getting customers to engage. If your content is showing up in your email marketing, on your website, in your social media account, and in the Google Display Network, you’re going to be in a good place. Giving your customers all the assets they need to make good use of your product/service will ensure they come back, so you can…

    Marketing Landin Display Google Retargeting- 18 readers -
  • PebblePost’s updated platform makes direct mail more like digital ads

    … PebblePost is dedicated to remaking snail mail into personalized marketing. Since October of last year, the New York City-based company has offered what it describes as the “first programmatic direct mail platform.” It allows user behavior on desktop and mobile websites to trigger the creation and mailing of personalized physical color mail…

    Marketing Landin Retargeting- 6 readers -
  • Facing Facebook, Google, and Amazon, brands pool their data

    …, such as the Co-operative Audience Exchange Platform (CoEx) from the Boston-based OwnerIQ. It is a self-service audience data exchange between hundreds of retailers and brand marketers. Through CoEx, a brand employs user data about visits to retailers’ sites for retargeting online shoppers with offers about their products when they go elsewhere on the Web…

    Marketing Landin Display Content Retargeting- 18 readers -
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