Retweets

  • To Tweet or Not to Tweet

    … communication, immediacy, and influencers. How to take advantage of Twitter’s strengths Direct communication – Treating Twitter as a simple broadcasting channel is choosing to ignore its most unique strength: Communicating directly with your audience as individuals. Look for opportunities to reach out and start conversations directly…

    Marketing Technology Blog- 19 readers -
  • Twitter Testing Mobile App Design With No Retweet Button

    … Twitter without a retweet button? It’s actually being tested. Twitter confirmed to Ingrid Lunden and Jon Russell of TechCrunch that it is testing a tweak to its flagship mobile application in which the retweet button and reply arrow are replaced with a circular icon that brings up sharing options and a speech bubble. The social network told…

    David Cohen/ AllFacebookin Social Twitter- 20 readers -
  • Rio 2016 Tops Twitter in 2016

    … By David Cohen on Dec. 6, 2016 - 12:45 PM The 2016 Summer Olympic Games was the most-discussed topic on Twitter during 2016. Chief marketing officer Leslie Berland delivered the social network’s wrap-up of 2016 in a blog post, saying that the top 10 global trends on Twitter for 2016 were: 2016 Summer Olympic Games U.S. presidential election…

    David Cohen/ AllFacebookin Social Twitter- 29 readers -
  • How Does Nielsen Accurately Provide Social TV Measurement?

    … Only 47 percent of tweets related to live primetime television series during the past season contained official program hashtags, and that number dropped to 26 percent for non-live activity on Twitter, so how does Nielsen accurately provide social TV measurement? Nielsen also found that 81 percent of social TV engagement (retweets, replies…

    David Cohen/ AllFacebookin Twitter How To's- 20 readers -
  • The Value of Paid Social

    … Lenses and Geofilters or buying Snap Ads. Conclusion With the evolution of algorithm-based news feeds, organic activity is reaching fewer and fewer users. On top of that, users aren’t following or liking brands on these platforms as much as they used to. And since fans and followers only represent a very small percentage of a brand’s total audience…

    AllTwitterin Social Facebook Twitter Retargeting- 37 readers -
  • Are Hashtags Really Useful for Twitter Marketing? (Infographic)

    … eight months old and averaged more than 17,000 shares/retweets. Certain industry related hashtags are subject to a lot of questionable and zerospam activity. More than one-half of the tweets in #Advertising are zerospam, and less than one-quarter are real. For almost all hashtags analyzed–including #Entrepreneur, #DigitalMarketing…

    AllFacebookin Social Twitter- 19 readers -
  • 7 Video Marketing Hacks for Social Media

    … that companies all over world are actually paying attention, practicing what I preach and putting video at the heart of their marketing mantra. Pretty soon, nobody will bother reading or writing anything online as the internet becomes totally submerged by the medium of moving pictures. Don’t believe me? Well, Cisco Systems’ highly respected Visual…

    Inside Facebookin Facebook Twitter YouTube- 42 readers -
  • A Complete Guide to Twitter’s Q2 2016 Earnings Call

    … mobile MAUs represented 82 percent of total MAUs. An earnings call was held after market close Tuesday, and highlights follow, along with content from Twitter’s letter to shareholders, which was also released after market close Tuesday. Product overview Twitter highlighted the changes it introduced to its Timeline during the first quarter…

    David Cohen/ Inside Facebookin Twitter- 32 readers -
  • 2016 Tour de France Sprints to More Than 3.7 Million Tweets

    … The 2016 Tour de France was the topic of more than 3.7 million tweets during the course of the race, July 2 through 24, seen on Twitter some 4.1 billion times. Barthelemy Collin, who works on sports partnerships for Twitter, said in a blog post that the top five tweeted-about moments during the race were: Eventual winner Chris Froome starts…

    David Cohen/ AllTwitterin Twitter- 15 readers -
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