Revcontent

  • How Content Recommendation Creates Better User Experience

    … was nonexistent and no one was willing to innovate and provide the user experience they desired.” Revcontent’s aim is to provide publishers and consumers with a content recommendation platform that creates the best possible user experience. “I heard one of our engineers compare us to the iPod of Native networks – we weren’t the first just as they weren’t…

    Relevancein Content How To's- 18 readers -
  • How Did RevContent Beat Taboola?

    … households. Since their acquisition of the largest content recommendation network in Europe, the international growth has exploded. Branded publishers and advertisers alike love working with their team: “In tests, Revcontent tripled the returns we were getting from Taboola.” – Etienne Uzac, CEO, Newsweek “In a true partnership based on shared…

    Pace Lattin/ Performance Marketing Insiderin How To's- 17 readers -
  • CBS Partners with Revcontent for Native Advertising

    … PACEDm.com Today, Revcontent announces its newest exclusive partner, CBS Television. CBS Television, the foremost company in TV syndication with leading cable shows including Entertainment Tonight, Inside Edition, The Doctors, Rachael Ray, and Dr. Phil, chose to partner with Revcontent after extensive research and testing in the content…

    Pace Lattin/ Performance Marketing Insider- 18 readers -
  • Recommendations Can’t Be Random

    … existed. Going after your expected audience is so 2015. Quality matters Recommendations must also demonstrate respect for consumers’ time and intelligence. That means they should be high-quality and relevant–not spammy clickbait. As Revcontent advises, “One of the fastest ways to drive your audience away is low-quality content recommendations…

    Mary C. Long/ AllFacebookin Social Facebook- 19 readers -
  • Retargeting: Your Creepy Online Friend

    … the last store appears, to show you again whatever you’d been thinking about buying… By comparison, online retargeting isn’t so bad. It’s really just a bit of JavaScript that does the work – and whether consumers realize it or not, it does serve a purpose. John Lemp, CEO and founder of Revcontent, explained: I can’t tell you how many times…

    Mary C. Long/ Inside Facebookin Social Facebook Retargeting- 21 readers -
  • Not All Native Ad Networks Are Created Equal

    … Published 35 mins ago 35 Nearly every native ad (content recommendation) network promotes their ability to monetize your website, drive traffic and increase engagement with effective content recommendations. These recommendation networks can positively influence publishers and media professionals in two ways. First, it’s clear they can…

    Relevance- 14 readers -
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