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…, since the cost per click is often lower, especially when it comes to video views. And then there are those who say right column (or called RHS for Right Hand Side) are best for direct marketing. None of these views is necessarily correct. These placements work together, so you’ll need to use them in the right combination. No single placement…
Social marketing platform Nanigans, a Facebook Strategic Preferred Marketing Developer, analyzed more than 300 billion ad impressions on the social network during the third quarter of 2014 from clients using its advertising automation software, and it found that 95 percent of total ad spend went to Facebook’s three main direct-response ad units: unpublished link ads, mobile application install.