Ric Dragon

  • 25 BIggest Lead Generation Mistakes (& What You Do About Them!!)

    … at Analytics” attitude and jump in. 9. Mike Delgado –Experian-North America, @MikeDelgado Stop thinking “we tried that already and it didn’t work.” Figure out all the reasons why a campaign didn’t perform like you wanted and test again later. Test strategically – and don’t be afraid of failure. 10. Ric Dragon – DragonSearch, Author of Social…

    Heidi Cohen/ Heidi Cohen- 28 readers -
  • The Best Lead Generation Tips Ever

    … on different devices. Always have an A/B test or multivariate test going on. 9. Ric Dragon – DragonSearch, Author of Social Marketology. @RicDragon Borrow a notion from Lean Manufacturing, and think about the world through the customers’ eyes. Each single one of us is inundated daily by marketing messages that are irrelevant. Those microseconds…

    Heidi Cohen/ Heidi Cohen- 31 readers -
  • Content Marketing Lead Generation:  22 Expert Tips

    … audiences. They do such a wonderful job producing great content that they don’t need to spend as much money promoting it. Check out the Hubspot SlideShare page to see how they collect leads on their slide decks, ebooks, and infographics. 9. Ric Dragon, DragonSearch, Author of Social Marketology. @RicDragon Again, with content marketing, you have…

    Heidi Cohen/ Heidi Cohenin EMail Content- 32 readers -
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