Ric Dragon

  • 25 BIggest Lead Generation Mistakes (& What You Do About Them!!)

    … higher quality leads. 25 Biggest lead generation mistakes Here are the 25 biggest lead generation mistakes that marketers make according to experts. 1. Connie Bensen – Global Social Media, Dell @CBensen Content that doesn’t resonate with target audiences is the biggest mistake. Placing content intended for conversion in people’s paths in the social…

    Heidi Cohen/ Heidi Cohen- 29 readers -
  • The Best Lead Generation Tips Ever

    …, here are the best lead generation tips ever from 24 experts. 1. Connie Bensen – Global Social Media, Dell @CBensen Ensure that the content is the right type of content for the community that it’s presented to and the right place in the customer journey. Be cognizant of the many steps in your customer’s journey. Make sure that awareness content…

    Heidi Cohen/ Heidi Cohen- 33 readers -
  • Content Marketing Lead Generation:  22 Expert Tips

    …, super-targeted phrases, leads are born! 8. Mike Delgado, Experian-North America, @MikeDelgado Create content your community craves. If you spend time crafting killer content, your community will do the promotion for you. I love watching companies like HubSpot because they consistently churn out valuable ebooks and white papers to help their target…

    Heidi Cohen/ Heidi Cohenin EMail Content- 35 readers -