Rio 2016

  • Success Stories From Twitter’s Front Lines

    … relevant visibility. The brand chose four unique sports with which to associate this particular subsidiary. The tactic worked quite well. A large insurance company wanted to drive new qualified form leads, and it included Twitter in its media mix. The key segment returned an especially notable lift, driving 25 percent more conversions than a holdout…

    AllTwitterin Twitter- 21 readers -
  • Rio 2016 Tops Twitter in 2016

    … By David Cohen on Dec. 6, 2016 - 12:45 PM The 2016 Summer Olympic Games was the most-discussed topic on Twitter during 2016. Chief marketing officer Leslie Berland delivered the social network’s wrap-up of 2016 in a blog post, saying that the top 10 global trends on Twitter for 2016 were: 2016 Summer Olympic Games U.S. presidential election…

    David Cohen/ AllFacebookin Social Twitter- 12 readers -
  • Instagram’s Best of 2016

    … LeBron James, more than 11 million Paul Pogba, more than 10 million Zlatan Ibrahimovic, more than 10 million Luis Suarez, more than 8 million Stephen Curry, more than 8 million The year’s top hashtags for sports leagues, teams and events were: #rio2016 #euro2016 #nba #wwe #realmadrid #ufc #olympics #halamadrid #nfl #mlb The 2016 sports events…

    David Cohen/ AllTwitter- 17 readers -
  • Newest Installment in Facebook Live Ad Campaign Focuses on Sports

    … and multiple gold-medal winner Michael Phelps confirmed his retirement from the sport during the 2016 Summer Olympic Games; fellow Olympian and multiple gold-medal winner in track and field Usain Bolt from Facebook’s New York office; and ESPN commentator Stephen A. Smith discussing the news that NBA superstar Kevin Durant had signed with the Golden State…

    David Cohen/ AllFacebookin Social Facebook- 12 readers -
  • Facebook, Instagram Detail 2016 Paralympic Games Initiatives

    … Facebook and Instagram maintained their presence in Rio de Janeiro and announced several features for the 2016 Paralympic Games, which began Wednesday night. Users can add temporary profile picture frames to support their countries’ teams, available here. A video explaining the Games is available on the Paralympic Games Facebook page, which…

    David Cohen/ AllFacebookin Facebook- 22 readers -
  • Twitter Unveils Emojis for 2016 Paralympic Games

    … The 2016 Summer Olympic Games may be history, but Twitter hasn’t packed up and left Rio de Janeiro yet: The 2016 Paralympic Games begin Wednesday. Twitter launched a series of hashtag-triggered emojis for the Games, and they are available in seven languages: Portuguese, English, Spanish, French, Japanese, Korean and Arabic. And while…

    David Cohen/ AllFacebookin Twitter- 16 readers -
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