Rob Shaw

  • Turner Sports Plays Ball with Facebook

    … alongside broadcasters. The Hashtag Counter application-programming interface is just one of the new Facebook tools that allows broadcasters to build out clever narratives and tell richer stories on-air. Turner Sports also used a Facebook dashboard that maps out the conversation state-by-state, and pulled data on the fly to find out how many…

    David Cohen/ AllFacebookin Social Facebook- 4 readers -
  • Derek Jeter’s Final Season and Facebook

    … From his retirement announcement via a Feb. 12 Facebook post to the final innings of his Major League Baseball career last week, New York Yankees shortstop Derek Jeter has incorporated Facebook into his farewell season. Rob Shaw, who works on strategic partner development for sports media content at the social network, examined how Jeter’s swan…

    David Cohen/ AllFacebookin Social Facebook- 4 readers -
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