Rocket Fuel

Rocket propellant is a material used by a rocket as, or to produce in a chemical reaction, the reaction mass (propulsive mass) that is ejected, typically with very high speed, from a rocket engine to produce thrust, and thus provide spacecraft propulsion.In a chemical rocket propellants undergo exothermic chemical reactions to produce hot gas. There may be a single propellant, or multiple propellants; in the latter case one can distinguish fuel and oxidizer. The gases produced expand and push on a nozzle, which accelerates them until they rush out of the back of the rocket at extremely high speed.
Posts about Rocket Fuel
  • Rocket Fuel and The Data Trust Partner to Improve GOP Ad Targeting

    … computers, laptops, and smartphones. Each serves a unique purpose and, as such, marketers are learning to treat them as unique entities as they deliver ads. In an effort to improve the ad targeting efforts of Republican campaigns, ad tech company Rocket Fuel announced today that it has partnered with The Data Trust, a right-of-center voter file…

    Street Fight- 7 readers -
  • 10 Top Location-Based Marketing Campaigns of 2015

    … in to receive retailers’ messages. If retailers can show that the cases below can drive connected consumers to cash registers, these examples of 2015’s best location ad efforts may seem mundane by this time next year. Dr Pepper’s Geo-Based Thirst Quench: The soft drink brand worked with programmatic platform Rocket Fuel and in-store attribution…

    Street Fightin EMail- 27 readers -
  • All Politics Is Data for 2016 and Beyond

    … The saying used to be that “all politics is local.” A more appropriate term for the 2016 election cycle might be “all politics is data.” The 2012 presidential campaign awakened politicians on both sides of the aisle to the opportunities presented by sophisticated local media targeting, both via traditional channels, most notably TV, and online…

    Street Fightin Mobile- 5 readers -
  • How to Use the 2014 Holidays to Set Your 2015 Social Strategy

    …-Channel Social Performance report shows Smirnoff’s most engaging posts between 11/20/2014-1/1/2015. Click to zoom. Right off the bat here,we can see that 60% of Smirnoff’s top 10 posts were on Facebook, and 40% were on Instagram. This tells us that Smirnoff had the strongest individual posts on these channels during the holiday season, though…

    Lucy Hitz/ Simply Measuredin How To's- 7 readers -
  • BOSS 2014 Session Four: Prepare (#BOSS518)

    … Attorney, Whiteman Osterman & Hanna LLP - Licensing and Commercializing Intellectual Property Martin’s speaking to “engaging the university technology transfer model” – how universities handle intellectual property rights, and the various ways you get rights (the more rights you get, the more expense you can expect that license to be). These…

    Janae Derusso/ Overit- 9 readers -
  • Get to Know: Major League Soccer CMO Howard Handler

    … to college, an athlete, an outdoorsman and a leader. His character and legacy inspire me every day. What has been the most exciting work development during the past year? The recent announcement of our eight year integrated partnerships with ESPN, FOX Sports and Univision – rocket fuel for accelerated growth. How many miles have you traveled in the last 12…

    Amy Gesenhues/ Marketing Landin Social Twitter- 12 readers -
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