Roi Of Social Media

  • The Best Way to Measure Thought Leadership

    … your perspective about changes in the market. More specifically, when you or your organization are seen as a thought leader, the media will want your perspective on what is happening in the market. This is what you need to measure. How many quotes and references are you getting each quarter? Is it consistently increasing? Are quotes in those…

    Eric Wittlake/ {grow}- 9 readers -
  • 5 Critical (and unique) considerations about PR measurement

    … I’m trying something different today. I get lots of requests for classes and workshops so how would like one delivered to you, right now, for free? I recently did a talk at the AMEC Measurement event in New York for my friends at Cision and they were kind enough to provide a video of my talk. This was a unique presentation I have never…

    {grow}- 11 readers -
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