Roi Optimization

  • Advertisers Surpass Return on Ad Spend Goals by 33% Using Nanigans’ Mobile SDK [Study]

    …. What’s behind the expectation for higher returns with Nanigans’ mobile SDK? Proven results at scale. Higher Return on Ad Spend Advertisers using Nanigans’ mobile SDK benefit from dramatically faster ad optimization, enabling them to not only set higher return on ad spend (ROAS) goals than advertisers only using an MMP, but also to surpass those…

    Nanigans- 5 readers -
  • How a Leading eCommerce Retailer Scaled From 4K to 20K – in 3 Days

    …Mobile is an increasingly important market for brands in 2014. According to comScore, 4 out of 5 consumers use their smartphone to shop. As online sales increasingly come from mobile, eCommerce companies are placing a big emphasis on luring customers to their native apps with Facebook mobile app install ads. To scale these efforts, savvy eCommerce companies are stepping up their creative game to ensure their ads are relevant and compelling to a variety of audiences. Last month, the Nanigans Ad […]…

    Juliana Casale/ Nanigansin Social- 7 readers -