Running Promotions

  • Set Up Account-Wide PPC Promos In Less Than 5 Minutes

    … January 4, 2017 We all need that friend to lean on from time to time, and there is no difference when it comes to a highly active ecommerce PPC account. A plethora of deals and promotions come and go throughout the year, especially around the holidays. During these hectic times, it is easy to spread account initiatives too thin. In this post…

    PPC Heroin Paid Search- 37 readers -
  • The Art Of Paid Search Promotional Copy

    … the automated rules and scripts associated with running promotional ads. Ad Copy If I’ve said it once, I’ve said it a thousand times – You should always be testing your ad copy. Promotions are no different. Yes, you want to resonate with your users in the clearest and most concise way. But no, you don’t have to abandon the opportunity to find out…

    Carrie Albright/ PPC Hero- 29 readers -
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