Russell Armand

  • The Battle for Influencers: How Social Influence Has Changed

    … existing influencers and cultivate future would-be influencers. Russell Armand, co-founder and creative director of PHHHOTO said influencers find platform just like anyone else: through friends and high profile events. Instead of courting influencers directly, Armand believes organic buzz is what attracts the influencers to the platform. Both Ross…

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