Ruth Stevens

  • Where Content Marketing 2016 Is Headed

    …. Time spent with digital media continues to grow- Mary Meeker Chart Mark Schaefer dubbed the increased information trend beyond peoples ability to consume it, Content Shock. Content Shock Updated Graph by Mark W. Schaefer This problem isnt new. It dates back to Gutenbergs printing press. Each new content technology creates disruption…

    Heidi Cohen/ Heidi Cohenin Content- 33 readers -
  • How to Make Your B2B Content Stand Out From the Crowd

    … 5 MarketingProfs B2B Forum Take-aways Every Marketer Can Use If you really want to make your B2B content stand out from the crowd, you can’t do the same thing as everyone else. It won’t work. Their company is different. Their resources (including employees) are different. Their timing is different. And most importantly, their experience…

    Heidi Cohen/ Heidi Cohenin Content How To's- 20 readers -
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