Ruth Stevens

  • Where Content Marketing 2016 Is Headed

    …. Time spent with digital media continues to grow- Mary Meeker Chart Mark Schaefer dubbed the increased information trend beyond peoples ability to consume it, Content Shock. Content Shock Updated Graph by Mark W. Schaefer This problem isnt new. It dates back to Gutenbergs printing press. Each new content technology creates disruption…

    Heidi Cohen/ Heidi Cohenin Content- 25 readers -
  • How to Make Your B2B Content Stand Out From the Crowd

    … commutes and filler time. MarketingProfs built a great conference app. They built gamification and fun into their event app. I’ve downloaded event apps before and found them more work than old school methods. But this app changed my mind. At an opening party, I watched Ruth Stevens download and use the app. And she was hooked. Align activity…

    Heidi Cohen/ Heidi Cohenin Content How To's- 14 readers -
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