Safe Frame Ad Counts

  • Viewability In Display: Your Path To “VIP” Status

    …. Viewability data will comprise an entirely new set of numbers in the already crowded life and mind of the ad operations executive, with an abundance of new metrics to consider. This includes ad server ad counts, safe frame ad counts, viewable vendor measured counts, and viewable ad percentage figures. When it comes to viewability testing…

    Rob Rasko/ Marketing Landin Display Content- 13 readers -
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