Sales Alignment

  • Are You Getting Stuck on Sticker Prices?

    …, opting instead for an advertising campaign that creates a sale this week, but stops delivering the moment they stop funding it. "Chains of habit are too light to be felt until they are too heavy to be broken." - Warren Buffett What may seem like the safer choice at the time, leaves them starting from scratch again when it’s time to prepare a new…

    Randy Milanovic/ KAYAK ONLINE MARKETING BLOG - 19 readers -
  • Sales and Marketing Alignment: Top Predictions for the Future

    … We recently had a fantastic interview with Giles House and one of the topics of the discussion was sales and marketing alignment. Fresh off that interview, InsideView recently published these predictions for sales and marketing alignment. They’re based on the new book, Aligned to Achieve: How to Unite Your Sales and Marketing Teams into a Single…

    Douglas Karr/ Marketing Technology Blog- 38 readers -
  • Use The 3 Buckets Strategy To Convert Leads

    … Being successful with inbound lead generation is a wonderful thing. Every time you open up your inbox, there are new sales opportunities waiting for you. But, simply generating leads doesn’t solve every problem a company can have. In fact, it can even create a couple of new ones. This became apparent recently when I was talking with a client who…

    Randy Milanovic/ KAYAK ONLINE MARKETING BLOG - 14 readers -
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