Sales Cycle

  • 5 Killer Questions to Woo Prospective Customers

    … is that the answers come out of the customer’s mouth. They will believe them! You telling them is simply less persuasive… and it’s pushy. Pull your customers through the middle and latter stages of their purchasing cycle. Pull them into your funnel with simple, compelling messages. Then go deeper in sales with killer questions. What killer questions did you wish you asked your last customer? What type of questions have you found work best on your social properties vs. in person? …

    Convince and Convert- 12 readers -
  • How Content Completes The Sales Cycle

    … before ever connecting with a sales rep. With this in mind, businesses need to arm consumers with the right content at the right time, to help them make the best possible purchasing decisions. Businesses need to be content marketing and they need to be content selling. The new scenario is a content ecosystem, in which both sales and marketing…

    Visual.lyin Content How To's- 20 readers -
  • Connect Content Strategy to the Customer Journey

    …, LookBookHQ and Eloqua found that about 50 percent are attempting to associate content creation with the buyer journey. Is your content strategy moving in this direction? No one content strategy is universal, so begin by taking inventory of your business, buyer personas and sales cycle, even before you starting mapping content ideas. Determine Cycle…

    Relevancein Content Google- 17 readers -