Sales Strategy

  • A Rookie’s Guide to CES

    … blackjack surrounded by people still wearing lanyards and you think to yourself, ‘Should I have another drink?’ The answer is no. Go to bed.” —Ed Diller, SVP of Sales at Stitcher Related…

    The Content Strategist- 19 readers -
  • This Simple Trick Will Help You Read People Better

    … where we fall on theskepticism–optimism scale can help us build our innovation muscles, properly assessing people’s communication style can help us figure out how to optimally interact in different situations, whether the context is business or the grocery checkout line. Alessandra’s two human dimensions are openness and directness. “Openness…

    Shane Snow/ The Content Strategist- 3 readers -
  • Transforming Your Sales through a Multi-Threaded Approach

    … the rub. Even if the rep understands the motivation, if the behavioral shift is just too difficult to assimilate and consume – be it for filling out account plans, updating a CRM system or following a different process – it can become a self-fulfilling prophecy and you’re back to square one before you know it. This is one of the reasons why…

    Marketing Technology Blog- 5 readers -
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