Salesforce Inc. is a global cloud computing company headquartered in San Francisco, California. Though best known for its customer relationship management (CRM) product, Salesforce has also expanded into the "social enterprise arena" through acquisitions. It is currently ranked the most innovative company in America by Forbes magazine, as well as number 7 in Fortune magazine's 100 Best Companies to Work For in 2014.It is listed on the New York Stock Exchange and is a constituent of the S&P 500 index.
Posts about Salesforce
    • Street Fight Daily: Alexa Everywhere Becomes Reality, Salesforce Launches Data Marketplace

      Street Fight Daily: Alexa Everywhere Becomes Reality, Salesforce Launches Data Marketplace September 28, 2017 by Joseph Zappa Leave a Comment Filed Under: Headlines, News A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Amazon Wants You to Wake Up with Alexa, and That’s Just the Start (NYT) On Wednesday, Amazon introduced an array of new Alexa.

      Street Fightin Google- 15 readers -
  • Workflows: Best Practices for Automating Today’s Marketing Department

    … In the age of content marketing, PPC campaigns and mobile apps, antiquated tools like pen and paper have no place in today’s dynamic marketing landscape. However, time and time again, marketers return to outdated tools for their vital processes, leaving campaigns vulnerable to error and miscommunication. Implementing automated workflows is one…

    Marketing Technology Blog- 19 readers -
  • How Technology Is Revolutionizing B2B Events

    … into marketing automation platforms like Marketo is also becoming more common. Most B2B marketers understand the importance of quick follow-ups, and marketing automation platforms can speed up post-event sales touches and make them more personalized. Another important practice that’s often overlooked is monitoring the performance of landing pages on your…

    Dillon Baker/ The Content Strategistin How To's- 17 readers -
  • Why It’s Time to Rebuild Traditional Marketing Teams

    … a traditional marketing structure to roles aligned with a customer journey strategy.” In other words, brands are looking for employees who can solve specific customer problems, rather than people who can perform a particular skill. Whether you’re hiring or looking to get hired, that’s big news. Team players In his recent article about the importance…

    Jordan Teicher/ The Content Strategistin EMail- 31 readers -
  • Will Sales People Be Replaced By Robots?

    … This!, does that mean that robots will be taking sales positions? On the high side of the prediction scale, Matthew King, Chief Business Development Officer at Pura Cali Ltd, says that 95% of salespeople will be replaced by artificial intelligence within 20 years. The Washington Post has a lower estimate in a recent article where they cite a 2013…

    Marketing Technology Blog- 22 readers -
  • Tips and Best Practices for Testing Salesforce Integrations

    … Salesforce testing will help you validate your customized Salesforce integrations and functionalities with other enterprise applications. A good test covers all Salesforce modules from accounts to leads, from opportunities to reports, and from campaigns to contacts. As is the case with all tests, there is a good (effective and efficient) way…

    Marketing Technology Blogin Content- 36 readers -
  • How to Map Your Customer Journeys

    … Journey Maps: How to Guide Your Leads to Customers, to illustrate the process of documenting your customer journeys, defining each stage, and applying the appropriate metrics to each of those stages. Experience Customer Journeys on Salesforce © 2016 DK New Media. …

    Douglas Karr/ Marketing Technology Blogin How To's- 38 readers -
  • The Super Bowl Is Boring

    … of the year, it’s a great opportunity for publishers to tackle users’ attention. By providing distracted viewers with interactive content–such as trivia quizzes, ranked lists and polls–publishers can make readers feel like they are a part of the game by testing their knowledge or giving them a platform to share an opinion on a play or controversial…

    AllFacebookin Social Google Facebook Twitter- 33 readers -
  • Unlock Facebook With a Physical Security Key?

    … Facebook announced support for physical security keys with certain web browsers and mobile devices. Security engineer Brad Hill said in a Facebook Security note that the option is an alternative to the two-factor authentication solution it currently offers, whereby users receive security codes for login approvals via text messages. He wrote…

    David Cohen/ AllFacebookin Social Google Facebook- 37 readers -
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