Salesforce Inc. is a global cloud computing company headquartered in San Francisco, California. Though best known for its customer relationship management (CRM) product, Salesforce has also expanded into the "social enterprise arena" through acquisitions. It is currently ranked the most innovative company in America by Forbes magazine, as well as number 7 in Fortune magazine's 100 Best Companies to Work For in 2014.It is listed on the New York Stock Exchange and is a constituent of the S&P 500 index.
Posts about Salesforce
  • Street Fight Daily: Salesforce Rolls Out Retail Tech, Brands Push Boundaries with User Data

    Street Fight Daily: Salesforce Rolls Out Retail Tech, Brands Push Boundaries with User Data January 16, 2018 by Joseph Zappa Leave a Comment Filed Under: Headlines, News A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Salesforce Debuts Retail Platform Enhancements (MediaPost) Salesforce has added several enhancements to its retail platform to .

    Street Fight- 10 readers -
  • AddEvent: Add to Calendar Service for Websites and Newsletters

    …, and that change will be reflected on all of your subscribers’ calendars. Events (for newsletters and social sharing) – enable users to add your events to their calendars no matter where they learn about them – be it newsletters, social media like facebook or twitter, or campaign tools like MailChimp, Marketo, or Salesforce. AddEvent’s event tool makes…

    Douglas Karr/ Marketing Technology Blog- 10 readers -
  • Workflows: Best Practices for Automating Today’s Marketing Department

    …. For example, you can create rules to automatically route an individual document or a group of related documents to a specific folder. Or define searchable, custom tags that sync with Customer Relationship Management (CRM) systems and automatically link to certain documents to aid in tracking and reporting. Smart Rules allow you to do significant process…

    Marketing Technology Blog- 19 readers -
  • How Technology Is Revolutionizing B2B Events

    …, if business is going well, both sides may be content with the status quo instead of pushing to re-evaluate and improve. Most marketers already use CRMs like Salesforce to track and attribute deal accelerations to events. But there’s plenty of room to build a data-driven process. As of this spring, 15 percent of decision-makers don’t integrate their event…

    Dillon Baker/ The Content Strategistin How To's- 17 readers -
  • Why It’s Time to Rebuild Traditional Marketing Teams

    …, brands could look for junior hires who have sound technical skills, and help them develop better marketing fluency as they grow in the role. That may sound a little unconventional for now, but it could be where companies are headed. In the Salesforce report, 59 percent of respondents claimed that traditional marketing roles limited…

    Jordan Teicher/ The Content Strategistin EMail- 31 readers -
  • Will Sales People Be Replaced By Robots?

    … the Luddites were on the wrong side of history and the supporters of technology were on the right. But, then went on to say, I’m not so completely certain now. So, wait! Should salespeople worry? Hopefully, it’s a matter of working with and not against. Salesforce Einstein is an artificial intelligence (AI) program which is connected to every…

    Marketing Technology Blog- 25 readers -
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