Salesforce

Salesforce.com Inc. is a global cloud computing company headquartered in San Francisco, California. Though best known for its customer relationship management (CRM) product, Salesforce has also expanded into the "social enterprise arena" through acquisitions. It is currently ranked the most innovative company in America by Forbes magazine, as well as number 7 in Fortune magazine's 100 Best Companies to Work For in 2014.It is listed on the New York Stock Exchange and is a constituent of the S&P 500 index.
Posts about Salesforce
  • Tips and Best Practices for Testing Salesforce Integrations

    … more, The Apex Interactive Debugger (or simply Apex) by Force.com should be used. Note you can also use Salesforce Lightning Inspector, a chrome extension, to specifically test Salesforce Lightning. Apex is a Force.com platform proprietary programming language that bears great similarities with Java. It is an object oriented, case-insensitive…

    Marketing Technology Blogin Content- 27 readers -
  • How to Map Your Customer Journeys

    … A huge advancement in marketing analysis and documentation is the emergence of customer journey maps to help document, measure, and improve your marketing effectiveness – especially online. What is a Customer Journey Map? A customer journey map is how you visualize your customers’ experience with your brand. A customer journey map documents…

    Douglas Karr/ Marketing Technology Blogin How To's- 26 readers -
  • Unlock Facebook With a Physical Security Key?

    … Facebook announced support for physical security keys with certain web browsers and mobile devices. Security engineer Brad Hill said in a Facebook Security note that the option is an alternative to the two-factor authentication solution it currently offers, whereby users receive security codes for login approvals via text messages. He wrote…

    David Cohen/ AllFacebookin Social Google Facebook- 28 readers -
  • How to Map Your Customer Journeys

    … A huge advancement in marketing analysis and documentation is the emergence of customer journey maps to help document, measure, and improve your marketing effectiveness – especially online. What is a Customer Journey Map? A customer journey map is how you visualize your customers’ experience with your brand. A customer journey map documents…

    Douglas Karr/ Marketing Technology Blogin How To's- 18 readers -
  • Tips and Best Practices for Testing Salesforce Integrations

    … more, The Apex Interactive Debugger (or simply Apex) by Force.com should be used. Note you can also use Salesforce Lightning Inspector, a chrome extension, to specifically test Salesforce Lightning. Apex is a Force.com platform proprietary programming language that bears great similarities with Java. It is an object oriented, case-insensitive…

    Marketing Technology Blog- 17 readers -
  • 7 Companies That Should Buy Medium, Because Why Not?

    … acquired WhatsApp, Oculus, and Instagram, and came out on top with every deal. Since Evan Spiegel isn’t selling Snapchat, there are only so many social networks left to scoop up. I have no idea what Alphabet would do with Medium, but I could just see it swooping in to piss off Facebook—and overpaying as a result. 2. Amazon In the words of Dillon…

    Joe Lazauskas/ The Content Strategistin Social- 28 readers -
  • Street Culture: Year-Old JumpCrew Builds for Scale, Eschews ‘Startup Culture’

    … have open channels of communication.” Pachter and JumpCrew’s other co-founder, Robert Henderson, spent several years working at LocalVox, and Pachter says that JumpCrew grew out of their experiences there. In that time and since then, they have seen sales and marketing strategies completely redefined. For example, Pachter says, Salesforce…

    Street Fight- 26 readers -
  • What is Social Media Monitoring? Everything You Should Know!

    … effective means of garnering a prospective customer’s trust. This infographic from Salesforce and Unbounce walks through the terminology and basics of social media monitoring. From terminology – like the difference between listening, monitoring, management, analytics, and intelligence – to the actual techniques for your brand to engage on social media effectively. What is Social Media Monitoring © 2016 DK New Media. …

    Douglas Karr/ Marketing Technology Blogin Social- 32 readers -
  • How We Built Our Content Marketing Stack to Drive 10x ROI

    … that you can trick out with various technologies—with companies like Salesforce, Marketo, Oracle, Adobe, IBM, Act-On, and Hubspot stabilizing your add-ons. However, these platforms typically weren’t enough on their own, particularly for larger enterprise companies. As a result, two additional models emerged. One is the multi-platform model, in which…

    The Content Strategistin Content How To's- 15 readers -
  • Pipedrive: Visibility Into Your Sales Pipeline

    … arranged by their likely close date next to deals you’ve already closed for easy comparison. Data Import and Export – Import from Base CRM, Batchbook, Capsule CRM, Close.io, Highrise, Maximizer, NetSuite CRM, Nimble, Nutshell, PipelineDeals, Redtail CRM, Sage ACT!, Salesforce, Saleslogix, SugarCRM, and Zoho CRM. Mobile Apps – Android and iOS…

    Douglas Karr/ Marketing Technology Blog- 12 readers -
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