Salesforce Connections

  • Day 3 at #CNX15: OK, So You Know Your Customer. But Now What?

    … Here’s the thing about customer success, customer experience, and the customer journey: once you say it enough times, it doesn’t mean anything. At Salesforce Connections 2015, the phrase “customer success” was repeated so often that there was a real risk the phrase became more punctuation than anything else. While the keynote from Salesforce…

    Movable Ink Blogin Content- 16 readers -
  • Day 2 at #CNX15: One Journey, A Whole Lot of Channels

    … – and deliver it to them – the results will follow. To that end, Movable Ink’s CEO, Vivek Sharma, and Ivy Inniger, director of CRM & loyalty at Lenscrafters North America, discussed just how important API integrations are to email when it comes to building personalized, seamless customer experiences across channels. And focused on the question…

    Movable Ink Blog- 11 readers -
  • 5 Sessions to Attend at Salesforce Connections 2015

    … From Tuesday through Thursday this week, Movable Ink will be attending Salesforce Connections at the Javits Center in New York City. We’re really excited to get on the floor and talk to sales and marketing professionals about the power of contextual marketing. If you’re around, stop by and say hello at Booth 112. There are going to be plenty…

    Movable Ink Blogin Mobile- 12 readers -
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