Sally Hogshead

  • 4 Creative Email Marketing Campaigns That Inspire Action

    … on a hot day. #3 – Life Time Fitness – Workout with a Friend Getting into an exercise routine can sometimes feel like a serious form of torture. One of the best ways to stay motivated is to exercise with a friend. If you know someone is depending on you, the chances that you’ll stick to your regimen greatly increases. Life Time Fitness took…

    Ashley Zeckman/ TopRank®in EMail- 27 readers -
  • Stand Out or Don’t Bother: Sally Hogshead on Harnessing Your Fascination Advantage

    … Why is Jägermeister the bestselling liquor brand that no one likes? Because it’s toxic taste is what sets it apart from all the other liquor choices behind the bar. The worst it tastes, the more people talk about it. That creates a unique experience that people seek out. This illustrates what Sally Hogshead suggested in her opening keynote…

    TopRank®- 15 readers -
  • An Introvert’s Guide to Feeling More Fascinating

    … on social media, she helps respond to your questions, and she creates posts here on the blog. She’s our content manager, and we love her. When she showed me this piece of writing, I asked her to share it with you here. (Do you know an introvert or have one on your team? Pass this post on to them.) Personalities who have Mystique, Alert, or Trust…

    Karon Thackston/ Marketing Words Blogin Social- 8 readers -
  • Branding Yourself in 3 Words or Less

    … peeps, Sally Hogshead, goes even deeper using a systematic approach to uncovering your exceptional qualities. Sally explains, “I was that expert. I’ve created brand messages for some of the biggest brands in world. Companies paid me handsomely to find the perfect words for their brand. “Imagine if a focus group of 100,000 professionals describes…

    Karon Thackston/ Marketing Words Blog- 10 readers -
  • Marketing You: How to Play to Your Unique Strengths

    … Do you struggle when it comes to marketing yourself? Are you wondering what your unique strengths are? To learn how to promote yourself based on these strengths, I interview Sally Hogshead for this episode of the Social Media Marketing podcast. Keep reading to discover more. More About This Show The Social Media Marketing podcast is a show…

    Michael Stelzner/ Social Media Examiner- 14 readers -