Samsung Mobile

  • Twitter Touts Branded Emojis

    … in the ads increase by six times. According to Twitter research, the median number of earned media generated by branded emojis is 5.3 million tweet impressions, or a 420 percent leap when compared with the social network’s earned media baseline. Twitter shared examples of successful campaigns by Samsung Mobile and Spotify in a blog post, along…

    David Cohen/ Inside Facebookin Social Twitter- 11 readers -
  • Why Have B2B Brands Fallen Behind on Social Media?

    …. But why is it that B2C companies consistently outpace their business-to-business peers? According to Webbiquity, 88 percent of the B2B crowd uses Facebook—just 8 percent less than their B2C counterparts—so it’s not for lack of trying. The problem is one of strategy. Because B2C companies like Verizon Communications and Sony Pictures were the early…

    AllFacebookin Social Facebook Twitter- 25 readers -
  • Starbucks Tops Facebook in Micro-Influencer Engagement (Report)

    … also introduced a free tool, Fan Grader, to analyze brands’ Facebook pages and determine and engage with those pages’ top 100 micro-influencers. The top 25 brands on the Average Influencer Index from Mavrck were: Starbucks Coca-Cola MTV Samsung Mobile National Basketball Association KFC World Wrestling Entertainment Nike Target United Airlines Red…

    David Cohen/ AllFacebookin Social Facebook- 14 readers -
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