Sandwich Board

A sandwich board is a type of advertisement composed of two boards (holding a message or graphic) and being either:Carried by a person, with one board in front and one behind, creating a "sandwich" effect; orSet up (for example next to a store advertising its goods) in a triangle shape, hinged along the top. The carried version is usually attached to straps acting as suspenders, allowing the person wearing the boards to carry the weight on his or her shoulders and keeping the boards balanced on the wearer. Sandwich boards are most typically deployed in busy pedestrian areas and advertise businesses within easy walking distance.
Posts about Sandwich Board
  • Agency creatives’ advertising-themed Halloween costume ideas

    … “Prankvertising” because, you know, that stuff is so dead now. I-Ping Chiang, art director, JWT New York Costume idea: Viral banner ad What you need: A thermometer, cardboard and yellow “quarantine” tape Draw a banner ad on cardboard, wrap the tape around yourself, and put the thermometer in your mouth. Infect people by touching them as you walk…

    Shareen Pathak/ Digiday- 10 readers -
  • 25 Tactics To Overcome A Bad Small Business Location

    …: Ensure that your business appears on a screen (computer, smartphone or tablet) when, where and how your prospects seek it. The increased use and consumption of digital media means that your business can cast a bigger shadow. Think small business mobile marketing!!! Be findable on search. This includes mobile. At a minimum, include your address…

    Heidi Cohen/ Heidi Cohenin Social Mobile YouTube- 25 readers -
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