Sara Flick

  • C-Level SEO – Metrics that Matter – Part 3

    …Metrics that influence brand engagement, brand perception, revenue and customer retention Editor’s Note: This is part three of a three part series on digital marketing metrics. Part one can be found here, and part two can be found here. CUSTOMER RETENTION Digital marketing can help any ecommerce site do more than just acquire leads and build…

    ZOG Digital Blogin Social SEO Twitter- 6 readers -
  • C-Level SEO – Metrics that Matter – Part 2

    …Metrics that influence brand engagement, brand perception, revenue and customer retention Editor’s Note: This is part two of a three part series on digital marketing metrics. Part one can be found here. BRAND PERCEPTION Brand perception is different from brand engagement. Although brand engagement will tell you the number of individuals…

    ZOG Digital Blogin Social SEO Twitter- 11 readers -
  • C-Level SEO – Metrics that Matter – Part 1

    …Metrics that influence brand engagement, brand perception, revenue and customer retention Editor’s Note: This is part one of a three part series on digital marketing metrics. Investment in marketing is increasingly important as more brands compete for attention in the digital space. With a comprehensive, strategic digital strategy…

    ZOG Digital Blogin Social SEO Mobile Facebook Twitter- 11 readers -
  • Digital Trends and Impact on Healthcare Marketing

    A Patient-Centric Approach with Search and Social Marketing The changing digital landscape has altered how individuals and groups communicate, share information and build relationships. This shift has started to influence every aspect of our daily lives. Now, the healthcare industry is seeing shifts in the ways healthcare consumers are seeking and sharing information about their wellness.

    ZOG Digital Blog- 8 readers -
  • 4 ways to build engaging videos

    … in a different survey by Forbes Insights noted that video content is preferred to text. ZOG Digital’s Sara Flick shared these insights and more with FierceCMO. ———— Everyone loves a good online video binge. The very mention of YouTube is likely to send many into a dark hole of pets playing musical instruments and kids sinking blindfolded baskets…

    ZOG Digital Blog- 2 readers -
  • Why Social Media is the Key to Unlocking Brand Loyalty

    … With each social media success, the power of a brand’s social media presence to build loyalty can grow both in size and scope, making investments into social media profiles a must for any business. This article was originally published on Loyalty360.org. —————— By Sara Flick, Director of Content Strategy and Public Relations at ZOG Digital…

    ZOG Digital Blogin Social- 10 readers -
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