Schema

  • Simplicity is Key: WordLift Tool Review

    … then registered that as our definition of the word “Website”. Simply put, when someone searches for the keywords “SEO” and “Website”, Google will know that they are referring to the “SEO” and “Website” that the SEO Hacker Blog is talking about. Registering a target keyword on WordLift took me about a minute or two before I started writing my review…

    SEO Hacker Blog- 15 readers -
  • Five proven SEO strategies for retailers to use in 2017

    …, provide comprehensive search results and rich snippets for visitors. 5) Implement Product Review Schema by Displaying Rich Snippets in Google Rich snippets were first launched in 2009, they offer a way of adding more information to a search listing which could be in form of a star rating of a review or price of an item. Webmasters can markup web…

    Search Engine Watchin SEO- 21 readers -
  • Reviews Schema Changed To Address Growing Problems with Profanity

    … Google has recently amended the guidelines for the reviews schema to control and eliminate schema reviews that are deemed to be vulgar and contain profanity. The updated Google Reviews Schema webpage specifically states that “Profanity and vulgar language are prohibited. Do not include reviews that contain vulgar or profane language.” What…

    SEO Hacker Blog- 14 readers -
  • As Voice Search Gains Importance, So Does Schema Mark-up for SMB Sites

    … by MindMeld, most respondents were newcomers to voice search and voice commands within the six months prior to when the survey was conducted. Even Google has hinted as recently as May of this year that Voice Search reporting may be coming to their Search Console Search Analytics report. Schema Makes Voice Search Results Better Despite these trends…

    Street Fight- 11 readers -
  • How to add Schema.org markup to your email marketing

    … If you’ve ever used Schema.org to mark up your webpages, you’ll know it’s a great way to help search engines interpret your content and create more relevant, rich and attractive search results. But its uses don’t begin and end with webpages. In this guide, I’m going to look at some of the handy things you can do with email markup – including…

    Search Engine Watchin EMail How To's- 31 readers -
  • The complete beginner’s guide to Schema.org markup

    … webpages. The full list of things that you can mark up with Schema can be found here. Although it seems extensive, it doesn’t by any means cover everything that you might want to feature on a webpage, so there will be some things that the vocabulary just doesn’t exist for yet. But the vocabulary is always being updated and expanded, and if you’re…

    Search Engine Watch- 25 readers -
  • How to speak ‘Search Engine’

    … to show it to a user who is searching for one or the other. Search engines want to provide their users with more rich data in search results: useful information like event dates, reviews, menus and other details that can answer their query at a glance, or at least help them decide which result will be the most relevant. Ward quoted Sundar Pichai…

    Search Engine Watch- 30 readers -
Get the top posts daily into your mailbox!