Scott Horn

    • The Missing Piece of Chat Bot Technology: Consumer Intent

      Facebook recently announced that businesses will be able to send consumers promotional messages through Facebook Messenger. More recently, we’ve seen announcements from Apple and Google announcing new investments in chat platforms such as iMessage and Allo. Why all of the buzz? Because chat technology–and chat bots in particular–present major opportunities for companies to upsell shoppers.

      AllFacebookin Google Facebook Retargeting- 9 readers -
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