• The Unexpected Ways Chat Bots Could Change Marketing

    …, much of the conversation around chat bots has been focused on replacing rote customer service for existing clients and “driving loyalty,” as spurious as that phrase has been shown to be by the good folks at the Ehrenberg-Bass Institute. So we’re going to look at something different: four ways that chat bots could increase marketing effectiveness…

    AllFacebookin Social Facebook- 22 readers -
  • Grubhub Has Made Its Biggest Move Since the Seamless Merger

    … with investors Thursday, the Chicago-based company said it has already closed the acquisition of the Boston-based DiningIn and will complete a deal for Restaurants on the Run, a delivery services based in California, by the end of the second quarter. The company said the deals, which are valued at over $80 million, will give the company a combined…

    Steven Jacobs/ Street Fight- 17 readers -
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