Search As A Service

  • Over 20% of our Home Page Clicks Come from One Feature

    … engagement on our home pages comes from our search bar. And in reviewing the remainder of our page, visitors rarely scroll and interact further down our page. The exception is that many visitors do go to our footer. We implemented Swiftype for our internal search service. It provides a robust autosuggest mechanism, great reporting, and we have a ton…

    Douglas Karr/ Marketing Technology Blog- 19 readers -