Search Data

  • Bing Ads reveal the most searched Halloween costumes

    … Halloween in the digital age involves a significant amount of searching until the right costume is picked. So what can we learn from this year’s searches? Online search is the most popular way to discover a Halloween costume nowadays, as according to National Retail Federation, 35% of adults rely on searching to find their costumes. Bing…

    Search Engine Watch- 15 readers -
  • How organic search might influence the 2016 US election

    … searched candidate among all states, occupying 31.59% of all the searches, with Bernie Sanders being second with 21.19%, while the other candidates are much further behind the first two. Still on a country-wide level, the most searched topics are: education (20.33%), religion (13.46%), foreign policy (11.81%) and gun control (8.58%). Search…

    Search Engine Watchin EMail How To's- 10 readers -
  • One Tech Stack To Rule Them All: Potential Programmatic Pitfalls

    … for such users, or should they fall back into the prospecting pool? When Site Retargeting Gets Better With Search Data As noted above, search retargeting is not a form of site retargeting. But site retargeting can still make use of search data. An advanced site retargeting campaign, known as programmatic site retargeting, looks at dozens…

    Dax Hamman/ Marketing Landin Display- 17 readers -