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  • Determining Your Target Audience and Delivering What They Want

    … databases, sales records and Google Analytics reports. Go Psycho About Your Customers Once you have a basic profile, it’s time to delve deeper into the types of people you have as customers. That means using psychographics. This is the behavioral aspect of your target customers that involves searching for motivations and behavioral clues. Why do…

    Karon Thackston/ Marketing Words Blog- 10 readers -