Search Engine Land

Danny Sullivan is the editor-in-chief of Search Engine Land, a blog that covers news and information about search engines, and search marketing. Search Engine Land is owned by Third Door Media, of which Danny Sullivan is partner and chief content officer. Third Door Media also owns and operates other search related companies, including Search Marketing Now, which provides webcasts and webinars, both live and on demand, about web marketing; and Search Marketing Expo, a search engine marketing conference.
Posts about Search Engine Land
  • 5 Ways Your Event Calendar Can Enhance SEO

    … and personalized web. Some of the best ways to optimize your search ranking include increasing the number of individual pages and backlinks, encouraging social sharing and making sure your site always has fresh content. The common thread? All of these can be achieved with the launch of an event calendar. There are efficient ways your online event…

    Marketing Technology Blogin Social SEO- 10 readers -
  • Harnessing the Era of the Distracted Viewer

    … his or her predecessors, who didn’t have options like OTT. To reach this group, companies have to think beyond traditional TV advertising and get creative. In a recent study, for example, in-program native advertising developer Watchwith found that more than one-half of 18- to 24-year-olds are more likely to watch more episodes of a show if the show…

    AllFacebookin Paid Search SEO- 19 readers -
  • Search Engine Land: Decoding Keywords To Forecast Marketing Opportunities

    … Search Engine Land: Decoding Keywords To Forecast Marketing Opportunities Keyword forecasting helps marketers predict keyword-to-content value to find potential customers, create smarter content and predict return on investment. The post Search Engine Land: Decoding Keywords To Forecast Marketing Opportunities appeared first on ZOG Digital Blog. Follow ZOG Digital on Twitter @ZOGDigital. …

    ZOG Digital Blogin SEO- 5 readers -
  • Introducing The Landy Awards 2015

    … 2015 brings the launch of “The Landy Awards” which have been put together by the team over at Search Engine Land. The awards have been created to recognise agencies and in-house marketing teams as well as the key individuals within the digital marketing industry. Each award will be given to the application who has proven to have demonstrated…

    Bas Van Den Beld/ State of Digitalin Paid Search SEO- 22 readers -
  • SEO Strategy During A Website Redesign Or Migration

    … Search Engine Land: SEO Strategy During A Website Redesign Or Migration Learn how to maintain your SEO while improving user-experience and web design. The post SEO Strategy During A Website Redesign Or Migration appeared first on ZOG Digital Blog. Follow ZOG Digital on Twitter @ZOGDigital. …

    ZOG Digital Blogin SEO- 6 readers -
  • 3 AdWords Reports That Every Search Marketer Needs To Stay Competitive

    … Search Engine Land: 3 AdWords Reports That Every Search Marketer Needs To Stay Competitive The underutilized AdWords reports you should leverage to improve paid and organic search authority and ROI The post 3 AdWords Reports That Every Search Marketer Needs To Stay Competitive appeared first on ZOG Digital Blog. Follow ZOG Digital on Twitter @ZOGDigital. …

    ZOG Digital Blogin Paid Search SEO- 1 readers -
  • Pinterest Acquires Product Recommendation Startup To Improve Ad Targeting

    … Beck is Third Door Media's Social Media Reporter, covering the latest news for Marketing Land and Search Engine Land. He spent 24 years with the Los Angeles Times, serving as social media and reader engagement editor from 2010-2014. A graduate of UC Irvine and the University of Missouri journalism school, Beck started started his career at the Times as a sportswriter and copy editor. Follow Martin on Twitter (@MartinBeck), Facebook and/or Google+. (Some images used under license from Shutterstock.com.)…

    Martin Beck/ Marketing Landin Social- 13 readers -
  • Facebook Will Cut Back On Hoaxes In Your News Feed

    … search and more. Early bird rates expire January 30th – register now and save $200. Send your team and save an additional 15-35%. Register today! About The Author Martin Beck is Third Door Media's Social Media Reporter, covering the latest news for Marketing Land and Search Engine Land. He spent 24 years with the Los Angeles Times, serving…

    Martin Beck/ Marketing Landin Social Facebook- 21 readers -
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