Search Features: Search By Voice

  • Why retailers shouldn’t overreact to the voice search revolution

    …. Maybe voice search isn’t a big deal right now for retailers specifically, which all of the brands studied are. I’ll speak more to why this is probably the case later, but fingers crossed on Google Search Console voice search reporting actually becoming a thing, so that we can track this traffic more confidently. Comparing like queries is important…

    Andy Taylor/ Search Engine Landin SEO- 14 readers -
  • 7 e-commerce SEO trends we’re seeing in 2016

    … Few types of online business can benefit from SEO more than e-commerce websites that allow for direct consumer transactions. Not only can you secure more web traffic (and a larger stream of revenue), you can also optimize specific product pages to funnel traffic to your most profitable or popular pages. But SEO (and e-commerce in general…

    Jayson Demers/ Search Engine Landin SEO- 23 readers -
  • The future of voice-related SEO for local business

    … Google are good news for small business owners. In the past, we worried about writing copy that matched keywords, so that search engines could understand and serve up the content in response to the correct terms. We can now write copy that is conversational, simple and contextual that our users can understand. Voice-activated search combined…

    Chris Marentis/ Search Engine Landin SEO- 18 readers -
  • What marketers need to know about Google Assistant and Google Home

    … What started with Siri in 2010 is quickly leading to an age where consumers engage with the internet using only their voices, in much the way Captain Picard engaged with the computer on the USS Enterprise. Google’s foray into voice search has been calculated and planned for years, according to Google CEO Sundar Pichai. It currently appears…

    Search Engine Landin SEO Google- 7 readers -
  • The rise of personal assistants and the death of the search box

    On March 1, Behshad Behzadi, Google’s director of conversational search, gave a keynote address at SMX West in San Jose. This keynote was loaded with insight into Google’s perspective on where search is today, and where it’s going. In today’s column, I’m going to provide a review of some of the things I took out of the keynote, then offer my thoughts on what the future holds.

    Eric Enge/ Search Engine Land- 14 readers -
  • 3 upcoming trends in paid search

    … to be able to monetize it in some way, shape or form. 2. Voice search & natural language Another huge theme is natural language search. Today, we’re mostly in touch with digital personal assistants like Cortana, Siri, Google Now and Alexa (for Amazon Echo). At a recent influencer event in Bellevue, Microsoft talked about the seamless integration…

    Mona Elesseily/ Search Engine Landin Paid Search SEO- 17 readers -
  • How To Build A Customer-Centric Keyword Strategy

    … must also account for the various ways users can search (voice, mobile, desktop), query length changes, and user expectations. Query Length & Voice Search Blue Nile Research released a study at the end of April that looked at how individuals searched. While there is a ton of great data in the report worth checking out, what stood out to me…

    Casie Gillette/ Search Engine Landin SEO How To's- 19 readers -
Get the top posts daily into your mailbox!