Search Optimisation

  • How to use site search to improve conversion

    … Ian Scarr, the Regional Vice President for EMEA of SLI Systems delivered a very interesting talk at Internet Retailing Expo about site search on ecommerce sites and how it can increase a conversion with a series of steps. Here’s a round-up of the talk, along with Ian’s tips on the importance of site search for every website. Targeting…

    Search Engine Watchin Paid Search EMail How To's- 15 readers -
  • Unwrapping European seasonal search trends with #BingAds

    … day for mobile users with peaks up to 6 times the mobile average in September. We see a slight dip during the week of Christmas, however, searches spike right back up again on Boxing day (December 26th). Boxing day sees the 2nd highest peak for all devices as all up retail queries nearly doubles the average September levels The first week of January…

    State of Digital- 11 readers -
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