Search Patterns

  • Information Architecture: Designing for Search Patterns

    … Each day we are often presented with an enormous, sometimes overwhelming amount of information online. How do we narrow it down to what we are actually interested in, and what is useful to us? Search can help us do exactly this – to figure out what to do, determine where to go and how to find exactly what we want. So how do we design a search…

    ROI Factor Blog- 17 readers -
  • Boost Your Campaigns By Becoming An Expert Search “Forecaster”

    …. I'll call the cost of this good click PPGC — Price per Good Click. As you can see below, which is based solely on data from Bing Ads, mobile tends to have a better PPGC throughout the day, reflecting the notion that mobile users are very serious searchers. How Advertisers Can Profit From Search Patterns The first thing to note, if you're…

    John Cosley/ Search Engine Land- 11 readers -