Search Results

  • Using page speed in mobile search ranking

    … rank highly if it has great, relevant content. We encourage developers to think broadly how about performance affects a user’s experience of their page and to consider a variety of user experience metrics. Although there is no tool that directly indicates whether a page is affected by this new ranking factor, here are some resources that can…

    Google Webmaster Central Blog- 19 readers -
  • Rendering AJAX-crawling pages

    … version needs to be a fully-rendered and/or equivalent version of the page, created by the website itself. With this change, Googlebot will render the #! URL directly, making it unnecessary for the website owner to provide a rendered version of the page. We'll continue to support these URLs in our search results. We expect that most AJAX-crawling…

    Google Webmaster Central Blogin SEO- 15 readers -
  • A reminder about “event” markup

    … Lately we’ve been receiving feedback from users seeing non-events like coupons or vouchers showing up in search results where “events” snippets appear. This is really confusing for users and also against our guidelines, where we have added additional clarification. So, what’s the problem? We’ve seen a number of publishers in the coupons…

    Google Webmaster Central Blog- 14 readers -
  • Engaging users through high quality AMP pages

    … To improve our users' experience with AMP results, we are making changes to how we enforce our policy on content parity with AMP. Starting Feb 1, 2018, the policy requires that the AMP page content be comparable to the (original) canonical page content. AMP is not a ranking signal and there is no change in terms of the ranking policy with respect…

    Google Webmaster Central Blog- 12 readers -
  • Make your site's complete jobs information accessible to job seekers

    … that meet their needs, and to route them to your site for more information. We invite sites that provide salary estimates to mark up their salary pages using the Occupation structured data. Should you have any questions regarding the use of structured data on your site, feel free to drop by our webmaster help forums. Posted by Nick Zakrasek, Product Manager …

    Google Webmaster Central Blog- 23 readers -
  • Enabling more high quality content for users

    …, because without it, the paywall may be interpreted as a form of cloaking, and the pages would then be removed from search results. Based on our investigations, we have created detailed best practices for implementing flexible sampling. There are two types of sampling we advise: metering, which provides users with a quota of free articles to consume…

    Google Webmaster Central Blogin Content- 36 readers -
  • How Video Rankings Differ on Google and YouTube [New Study]

    … Rankings on YouTube and Google Greg Jarboe: Were you surprised by the data that shows just how different the YouTube and Google algorithms for ranking videos are, or did you suspect that and collect the data to confirm your suspicions? Eric Enge: I did suspect that there was a difference. It’s something that I had heard from others, but I saw…

    Greg Jarboe/ ReelSEOin Google YouTube- 28 readers -
  • Better Snippets for your Users

    … Before buying a book, people like to get a snapshot of how they’re about to spend a few hours reading. They'll take a look at the synopsis, the preface, or even the prologue just to get a sense about whether they'll like the book. Search result snippets are much the same; they help people decide whether or not it makes sense to invest the time…

    Google Webmaster Central Blog- 15 readers -
  • Similar items: Rich products feature on Google Image Search

    …, price & currency, and availability meta-data on their host page are eligible for Similar items Test your pages with Google’s Structured Data Testing Tool to verify that the product markup is formatted correctly See your images on image search by issuing the query “site:yourdomain.com.” For results with valid product markup, you may see…

    Google Webmaster Central Blogin Google- 17 readers -
  • Closing down for a day

    … the search results. You can also include a "Retry after" header to indicate how long the site will be unavailable. Blocking a site for longer than a week can have negative effects on the site's search results regardless of the method that you use. Option: Switch whole website off Turning the server off completely is another option. You might also do…

    Google Webmaster Central Blog- 16 readers -
  • Rich Cards expands to more verticals

    … At Google I/O in May, we launched Rich Cards for Movies and Recipes, creating a new way for site owners to present previews of their content on the Search results page. Today, we’re expanding to two new verticals: Local restaurants and Online courses. Evolution of search results for queries like [best New Orleans restaurants] and [leadership…

    Google Webmaster Central Blog- 20 readers -
  • Webmaster Forums Top AMP Questions

    … new content is valid. While it’s good practise overall to include schema.org structured data in your AMP pages (we recommend JSON-LD), it's especially important for news publishers. News content that includes valid markup properties are eligible to be shown within the Top Stories section in Google Search results. To test your structured data, try…

    Google Webmaster Central Blogin SEO- 15 readers -
  • 8 tips to AMPlify your clients

    … and search results, and could be simple changes that also bring the benefits of AMP to the website. This approach allows you to keep the homepage and other “browser” pages that might require advanced, non-AMP dynamic functionality. If you're creating a new, content-heavy website from scratch, consider building the whole site with AMP from the start…

    Google Webmaster Central Blogin Social- 17 readers -
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