Search Terms

  • Irrelevant Keywords Could Crash Your Amazon Conversion Rate

    … characters of keywords in these fields. Nothing could be further from the truth. Others followed the mindset that if you could, you should. They proceeded to fill every single character with words that might even remotely apply to the product they were selling until they reached a total as close to 5,000 as possible. To clarify: No! Amazon…

    Karon Thackston/ Marketing Words Blog- 15 readers -
  • 7 Types of Keywords to Consider When Doing Research

    … of a product or service. Colors, sizes, shapes and other features would all fall under this classification. Brand Keywords You would, of course, want your own brand to be searchable, but you might also consider using other brands that are similar to yours IF it is allowed on the platform you’re selling on. Amazon does not allow you to insert competitor…

    Karon Thackston/ Marketing Words Blog- 13 readers -