Search & Society

  • What Bernie Sanders Can (Kind Of) Teach Us About SEO in 2016 & Beyond

    … to vote democratic primary [State]”: Primaries, primary voting, how to vote, vote democrat — this “Vote for Bernie” site is ranking for all kinds of interesting queries. One thing that I thought was particularly interesting here is that the page doesn’t seem to be actively targeting these terms for SEO purposes. Here is the site’s home page title tag…

    Tom Demers/ Search Engine Landin SEO- 67 readers -
  • Dissecting Google Conspiracy Theories

    … Part of every professional SEO’s job is to read between the lines — to be a conspiracy theorist of sorts. We are required not only to possess tactical skills like researching keyword semantics and using schema markup, but also to predict the future direction of organic search to reveal opportunities and risks within clients’ campaigns…

    Search Engine Landin Paid Search SEO Google- 12 readers -
  • Yes, Steve Scalise, There Was A Google In 2002

    … more popular. FYI, the stats represent number of visitors, not number of searches. Today, we count searches to measure popularity, a generally more accurate figure. But even these older figures are enough to show Google was available for anyone who wanted to research groups, as were other search engines. Neilsen also measures search engine…

    Danny Sullivan/ Search Engine Landin SEO Google- 14 readers -
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