Second Quarter

  • Why the Twitter-NFL Deal Is a Hail Mary That Will Work

    … another reminder that in 2016, TV is just another screen, witness Twitter’s latest deal with the National Football League. Twitter announced in April that it would stream 10 regular-season NFL Thursday Night Football games free and on a global basis. Although livestream numbers for the first two games have been underwhelming to some, hopping…

    AllFacebookin Social Twitter YouTube- 25 readers -
  • Facebook Testing Ads in Groups

    …, and confirmed by Facebook, the test is occurring via mobile and desktop in Australia, Canada, Ireland and New Zealand, with users who are included seeing notices reading, “We’re testing ads in groups.” Facebook said during its second-quarter-2016 earnings call that it may reach the maximum ad load for News Feed by the middle of next year, so with groups…

    David Cohen/ AllFacebookin Social Facebook- 24 readers -
  • Twitter, Sky Sports Reach Deal for Premier League Highlights, Goals

    … so it seemed like a natural fit to work with them to bring fans the most sought after action in sport, in an instant. Sky Sports digital director David Gibbs added: We’re delighted to be working with Twitter to bring in-game clips to football fans across the U.K. and Ireland as part of our biggest ever season of football. With more than 30 million…

    David Cohen/ AllTwitterin Twitter- 14 readers -
  • A Complete Guide to Twitter’s Q2 2016 Earnings Call

    … Twitter reported its second-quarter-2016 financial results Wednesday, and Wall Street was far from overwhelmed. The social network posted revenue of $602 million, up 20 percent compared with the second quarter of 2015, with ad revenue of $535 million up 18 percent year-over-year. Mobile ad revenue represented 89 percent of total ad revenue…

    David Cohen/ Inside Facebookin Twitter- 32 readers -
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