Secret Deodorant

Secret is an antiperspirant/deodorant for women manufactured by Procter & Gamble. It is sold in the United States, Canada, and Mexico. Secret was launched as the first female deodorant in 1956, after more than 10 years of research that began in 1945. Secret is the only female brand antiperspirant/deodorant in Procter & Gamble’s portfolio of products, which includes male brands Gillette and Old Spice.There are currently more than 55 different antiperspirant/deodorant products sold under the Secret brand. Products are produced by company plants in Greensboro, NC and in Mexico City, Mexico, which are then distributed to retailers.
Posts about Secret Deodorant
  • How Secret Builds a Social Community with Life Hacks, Responding to Fans, and More

    Secret Deodorant’s social team has two serious advantages. First, its product is used by millions of women on a daily basis (more than 15% market share when compared with other leading deodorant brands in the United States in 2013), so it’s immediately recognizable. Second, its product leaves a ton of room when it comes to branding flexibility and creativity, since deodorant h ...

    Lucy Hitz/ Simply Measured- 3 readers -
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