Segments

  • A Beginner’s Guide to Segmentation in Google Analytics

    … and provides a much more accurate way of tracking how effective your digital marketing efforts really are. What is a segment? The advanced segments tool allows you to only look at a specific type of traffic across analytics. Google Analytics automatically has a number of segments available such as: Bounced Users Converters New Users Mobile Traffic…

    State of Digitalin Social Google- 14 readers -
  • 5 Key Uses for Facebook’s Analytics for Apps

    … for each key action people take in your app. Combine funnels with demographics to find opportunities to improve your user experience. Take advantage of cohorts to optimize for retention and lifetime value. Use segments to build audiences for acquisition and re-engagement. Check out our analytics developer docs and help center for videos and best…

    David Cohen/ AllFacebookin Social Facebook- 18 readers -
  • 8 Steps for Eliminating Bad Data in Google Analytics

    … recommend reading this excellent article by Analytics Edge. 7) Apply an advanced segment for your historical data Applying a filter helps you proactively block future traffic, but what about the past? Advanced Segments can be your best friend here. Create an advanced segment that uses a regular expression to block darodar.com traffic. Here is how…

    Jeff Sauer/ Depth of Knowledgein Google- 19 readers -
  • 11 Killer Email Marketing Tips for Affiliates

    This post continues our series of email marketing tips for specific kinds of businesses. In the last installment I wrote about email marketing tips for coaches. In the next post I’ll write about email tips for small businesses. This post is all about affiliates, let’s jump in! Of all marketers, affiliate marketers have some of the best reasons to do email marketing.

    Pam Neely/ GetResponse Blog- 18 readers -
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