Selling On Amazon

  • What to Expect From the Amazon Marketplace in 2017

    … risks everyone will be nervously trying everything they can to diversify off Amazon — and largely failing to do so as Amazon continues to dominate e-commerce in the USA and beyond. 2) Geographic Expansion From 2011 to 2013, Amazon quickly expanded the geographic reach of their programs for 3rd party sellers. Marketplace and FBA quickly went from…

    Karon Thackston/ Marketing Words Blog- 19 readers -
  • How Amazon Hijacks Listings & What to do if it Happens to You

    … that Plugable submits don’t go through. The page is stuck like this. The culprit? Amazon. More specifically, Amazon Retail started selling the compact size of the Plugable keyboard, and overwrote the contents of the listing as a result. To understand why they’re allowed to do this, we have to take a look at how edit priority works for listings. Edit…

    Karon Thackston/ Marketing Words Blog- 13 readers -
  • Irrelevant Keywords Could Crash Your Amazon Conversion Rate

    … characters of keywords in these fields. Nothing could be further from the truth. Others followed the mindset that if you could, you should. They proceeded to fill every single character with words that might even remotely apply to the product they were selling until they reached a total as close to 5,000 as possible. To clarify: No! Amazon…

    Karon Thackston/ Marketing Words Blog- 15 readers -
  • Getting Amazon Reviews Using Follow-Up Emails

    … Copyright © 2016 Marketing Words Copywriting Blog. All Rights Reserved The posts contained within this blog are the sole property of Marketing Words, Inc., and full copyright privileges are held by Marketing Words, Inc. A limited, free reprint license is granted to those who wish to reproduce this content in full provided live links…

    Karon Thackston/ Marketing Words Blogin EMail- 15 readers -
  • 5 Common Mistakes That Can Tank Your Amazon Listing Success

    … your copy. One primary reason is that it would be difficult to write copy for a particular product and never mention what the product is. After all, keywords are essentially nouns that describe the thing you are selling. Mistake #3 – Repeating Keywords Over & Over to Improve Rankings One aspect of writing Amazon product listings has remained…

    Karon Thackston/ Marketing Words Blog- 12 readers -
  • Have You Optimized All 12 Zones of Your Amazon Product Pages?

    … I met Lisa Suttora about two years ago through a friend and have continued to be impressed by the depth and scope of her knowledge when it comes to selling on Amazon. When she originally outlined the 12 zones of every Amazon product page that need to be optimized, I took notice. I knew this was something every manufacturer, private labeler…

    Marketing Words Blog- 13 readers -
  • How to Get Amazon to Pay for Your Destroyed Inventory

    … what Elaine references below, I was sent a reimbursement email from Amazon telling me I’d gotten $68.80. It took about 5 minutes. Wanna give it a try? Keep reading! Take it away Elaine… =========================================== I started selling private labels products on Amazon just under a year ago. Like most Amazon businesses I was working…

    Karon Thackston/ Marketing Words Blogin How To's- 14 readers -
  • 7 Types of Keywords to Consider When Doing Research

    … of a product or service. Colors, sizes, shapes and other features would all fall under this classification. Brand Keywords You would, of course, want your own brand to be searchable, but you might also consider using other brands that are similar to yours IF it is allowed on the platform you’re selling on. Amazon does not allow you to insert competitor…

    Karon Thackston/ Marketing Words Blog- 13 readers -
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