Selling Strategy

  • Lead to the sale

    … There are many ways to sell a product — in a webinar or on a sales page. But however you do it, you must lead to the sale. What I mean by that is that your content must lead people to the conclusion that they need to buy your product. People especially have difficulty doing this in a free webinar, in which they provide free content. You can’t…

    Ellen Finkelstein/ Change the World Marketing- 12 readers -
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