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… his worries? Use historical data One major difference in my approach today is that I report at the very beginning. Use whatever historical data you can to prove your point. In the instance of this e-commerce client, I knew they had declined in sales from a significant peak period so I went looking for the peak before the continual drop. SEM Rush…
… to be scaled. And nowhere is that more true than in keyword research. In fact, I’d wager that since we’ve started focusing on one large site, the most common question we get is: How do I do keyword research for an authority site? So today I’m going to show you. Ready? How is keyword research different for authority sites? I think the best way…
I work with small to medium sized businesses helping them to optimise and make the most of their website, normally within a small budget. I have been looking into more tools that I can use for my clients to help maximise their online visibility and give some insights into their competitors and marketing activity.