- Our Blog
13 October 2016 BY Adam Mason If you’ve been in the SEO field for longer than a year, you will have encountered a similar situation to the story below… Back in 2011, I was pitching to a small e-commerce website selling niche food products. For a small company, their products were well known and for that reason they had done very well against the competition.
A while back, we made a major mindset shift—not to mention a major strategy shift in our business. We started moving away from creating lots of smaller niche sites and started focusing on one bigger “authority” site. A lot of you guys started making that change, too. Some of you, like me, were hit with the PBN penalties that have been floating around, and you now want to creat ...
… I work with small to medium sized businesses helping them to optimise and make the most of their website, normally within a small budget. I have been looking into more tools that I can use for my clients to help maximise their online visibility and give some insights into their competitors and marketing activity. At the same time, I was offered…